Peter Wolfram - Managing Director


After completing his degree as a communication designer at the HdK in Berlin, Peter Wolfram has accumulated experience in the areas of text, conception, creation and subsequently established himself as a customer contact and mediator at German and international publishers.

As a result of Peter’s extensive experience, his in- depth knowledge about brand communication expanded, especially in regard to target-specific brand positioning. After founding the agency Wolfram Werbung in 1997, his branding expertise was supported by the representation of the media Wallpaper *, DAMN, FRAME, ZOO Magazine, Vs. etc. with regard to the brands within the design and luxury goods sector. Extensive cooperation projects with brands such as BMW, Mercedes, Audi, Hugo Boss, Bally, Miele, Gaggenau, Vacheron Constantin, Patek Philippe, Maurice Lacroix, USM, etc. contributed to a more targeted view and understanding of adequate media positioning and optimization strategies for brands.

Alexandra Eriksson - Advertising Business Manager 

Alexandra works for us as an Advertising Business Manager & Coordinator. She joined us from a software solutions firm called Insight, where she held the position of Chief of Staff and Exec Assistant as EMEA President. Previously, she worked for Microsoft Central & Eastern Europe as a Business Administrator & Acting Business Manager. Prior to coming to Germany, Alexandra lived in Dublin, Ireland, where she worked at University College Dublin. She has an academic background in English and Linguistics.

Herbert Winkler - Head of Creative


Herbert, Winkler, highly acclaimed internationally active art director, is known for his high design aesthetics. His spectrum ranges from in-house publications to high-quality customer magazines to international high-gloss magazines. His authoritative role as art director for the creation of the magazine Wallpaper * is now legendary. Herbert’s clear and linear design language is characterized by an optimal interplay between photography and typography.

He often uses illustrative elements and his work is characterized by its timeless elegance.

Peter Kusterer - Senior Media Professional


Peter Kusterer supports Wolfram Werbung's media & creative team with his many years of media sales experience since the 1980s with positions at Markt & Technik / Magna Media, Advertising Director and Head of Media Sales at Vogelburda Communications, Burda Verlag, Computec Media Verlag, New Media Publishing company, Hanser Verlag and many more. His extensive publishing, communications media and media know-how as well as his customer contacts complement the team Wolfram advertising in the German-speaking market in the various sectors and industries.